Sri Lanka Small Miracle
www.slmfa.gov.lk
Sri Lanka Small Miracle –
Sri Lanka Tourism officially launched its new logo and tagline Sri Lanka Small Miracle yesterday (23)with the ushering of peace in a new era.
Addressing the guests and media via a live feed from Temple Trees at the launch of Small Miracle at the BMICH, President Mahinda Rajapaksa declared 2011 as Visit Sri Lanka Year.
In keeping with this theme, a series of activities and events have been planned in 2011 to lure in more tourists to the island.
The President said: Having regained peace, my vision for development of tourism has become a reality. The rebranding is an integral part of the repositioning strategy of Sri Lanka Tourism, and comes at an opportune time with the dawning of a new era of peace in Sri Lanka, where there are much expectations and opportunities in the tourism industry.
Managing Director of the Sri Lanka Tourism Promotion Bureau Dileep Mudadeniya, said The objective of the Sri Lanka Tourism re-branding exercise was to create a single core idea that can change peoples perception of the country.
The challenge faced by Sri Lanka Tourism during the brand strategy planning session in 2006 was to find an idea that embraces the truth of the country, which is relevant to the potential visitor; then communicate that idea through every material item produced, thus establishing an integrated marketing communication approach, he said.
Sri Lankan tourism industry has a great potential in the future. In 2008 Sri Lanka Tourism was able to earn economic events worth around US$ nine trillion and we hope that in the future Tourism will be one of the major foreign exchange earning industry, Chairman of the Sri Lanka Tourism Promotion Bureau, Bernard Goonetilleke said.
Source: dailynews.lk
Duration : 0:3:1
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Missing Srilanka so …
Missing Srilanka so much.. Love 2 go there soon .. Love SRILANKA
Sri Lanka: Paradise …
Sri Lanka: Paradise on Earth
Sri Lanka: Paradise …
Sri Lanka: Paradise on Earth
nice video
nice video
I Love My …
I Love My Motherland SRILANAKA…
am coming back to where I belong…
PROUD ToBE A SRILANKAN!!!
wow
wow
its da paradise
its da paradise
Proud to be from …
Proud to be from this beautiful island.
miss it tooooo … …
miss it tooooo … i wish there was peace, so I could move there..
Miss My Mother Land …
Miss My Mother Land A Lot…
Missing home soooo …
Missing home soooo much when I see this! Love sri lanka.
OMG…I love my …
OMG…I love my country…missed my country already..but now feel like i was foolish to leave my country…….
Nice vid!!! Love …
Nice vid!!! Love from Pakistan!!
thnx 4 d v-deo..hey …
thnx 4 d v-deo..hey dying fly b4 u die visit dis small miracle island…proud 2 b SRI LANKAN…hurayyyyyyy…
Who sing the song? …
Who sing the song? Who is the singer?
I Love My SL~
I Love My SL~
They do live …
They do live peacefully now…its a great place to be..
Glad you enjoyed …
Glad you enjoyed our country… please come back soon
awesome.i love this
awesome.i love this
I live in Sri Lanka …
I live in Sri Lanka. It is truly a land like no other.
Great… I miss my …
Great… I miss my home very much. this makes me want to be back home.
The best ever video …
The best ever video seen on srilanka ..promoting our great beauty.. thanks for your great work.. keep up loadig better & better videos on our country… this is the correct path …to go forward…
I (L) SL!!! proud 2 …
I (L) SL!!! proud 2 be sri lankan
omg! never thought …
omg! never thought sri lanka could be portrayed in such a manner, and I must say, this is freakin awesome!
\m/ Proud to be a Sri Lankan!! \m/
awsm video…truly …
awsm video…truly amazing!!!!!!!